Santa Claus makes deal with halo

Paul Ward, the man who turned down Dragons Den James Caan, not once but twice, with his revolutionary halo Laundry Detergent, has just landed the deal of his (and his kids) life by signing an exclusive lifetime contract to supply the jolliest man on the planet, Santa Claus, with his halo Laundry Detergent.

Mrs Claus has endured years of soot filled clothes, through her husband's yearly toy deliveries down chimneys all over the world but since seeing Paul and his ground breaking detergent on Dragons Den she thought enough is enough! So with the help of her chief elf she got word to Paul.

A trip to Lapland and some heated negotiations later and Paul Ward had secured his most high profile deal to date.

Paragon PE’s Paul Ward said, “Forget Dragons Den, Mrs Clause and Santa drove a really hard bargain but how can you say no to the happiest man on the planet. With Santa signing up to halo he will not only keep his suit fresh and clean but his clothes will also be protected from the dreaded ‘winter vomiting bug’ AKA Norovirus, as well as all the other nasty bugs and germs which come out in the winter. We supply some of the biggest companies in the UK & Europe with our revolutionary halo Laundry Detergents but through this exclusive deal with the world's most famous couple, we can finally say we have arrived and since Santa Claus doesn’t have a Tesco nearby to buy his halo Non Bio unlike most families, this fantastic deal means I also get a nice trip to Lapland each year to hand deliver it.”

It truly is a fantastic deal and one which is definitely welcomed by Mrs Claus who said, “For millions of people Christmas Day is for opening presents with the family and watching the Queen's speech but for me I have to struggle to get my husbands suit clean for next year and the standard detergents I have used in the past are simply not up to the job. So now I have halo Laundry Detergent to help me, I can get the job done in half the time, first time, with the added benefit that I can rid his suit of bacteria & viruses at low temperatures”

So what next for the entrepreneur who turned down James Caan twice on Dragons Den and again on morning show Daybreak? Paul said “Now that we have the contract with Santa Claus I think I’ll widen my search and see if he can put me in touch with the Easter Bunny or the Tooth Fairy, who knows. After all clean clothes are for life not just for Christmas”

For more details on all halo products and where to buy, visit